A range of retail sock packaging designed for commercial production and used by the client across multiple product lines.
The work included packaging for men’s and women’s socks, cashmere styles, sports socks and underwear, with each design developed to balance clear product information, brand consistency and strong shelf presentation. I created the layouts, colourways, typography, technical dielines, sizing information and print-ready artwork.
The final packaging was produced and used by the client in retail, mainly DUNNES IRELAND.
My role: Packaging design, dieline development, typography, layout, colour specification and print-ready artwork.
Final Design for Boxer Packaging | May 2026 - in production
Boxer Packaging | May 2026
Boxer Packaging | May 2026
REVIVA Compression Sock Packaging
Packaging design and brand's name developed for an upcoming REVIVA compression sock range, created for future commercial production.
The design system was developed across multiple sock lengths and product variants, with a focus on clear product communication, medical-style credibility and strong retail presentation. The packaging incorporates product imagery, key performance benefits, sizing information, care instructions, composition details, icons, QR/barcode placement and full technical dielines.
The final packaging is currently being prepared for production as part of the new product launch.
My role: Packaging design, visual direction, layout, typography, product information hierarchy, iconography and
print-ready artwork.
Sock Packaging design | May 2026
Sock Packaging design | May 2026
REVIVA Sock Packaging Mockup
This concept packaging mockup was created for REVIVA, a contemporary sock brand focused on comfort, support, and everyday functionality. The design explores a clean retail presentation using a fresh aqua and white colour palette, bold typography, and a clear product hierarchy to communicate the brand in a modern, accessible way.
This concept packaging mockup was created for REVIVA, a contemporary sock brand focused on comfort, support, and everyday functionality. The design explores a clean retail presentation using a fresh aqua and white colour palette, bold typography, and a clear product hierarchy to communicate the brand in a modern, accessible way.
The front of the box combines lifestyle imagery, feature callouts, product benefits, and iconography to create an appealing and informative customer-facing design. A viewing window was integrated into the lower section of the pack to reveal the sock inside, helping to strengthen the product connection and enhance shelf appeal. The overall layout was developed to balance branding, practicality, and visual clarity within a realistic retail packaging format.
Please note: this mockup is an AI-generated visual created to present the packaging concept in a realistic 3D format.
DUNNES STORES IRELAND
